Mobile App Development Trends: What to Expect in 2024

Mobile App Development Trends What to Expect in 2024

Life brings unexpected situations, and so is tech. You would not have imagined the revolutionary changes and trends that will gain popularity in the Mobile app development industry. Since it was pioneered in 1980, the industry has witnessed significant changes. The 21st century brought a drastic change: the manufacture of smartphones, which could easily handle more extensive programs and functions. Then, in 2000, the tech endorsed smartphones that allowed downloads of applications created by third parties. This completely revamped people’s lifestyle and how they work, shop, travel, game, dine out, etc. 

Mobile app development has come a long way. It has passed through several trends, some of which lasted and some of which are insignificant. However, with the constant tech evolution, the upcoming mobile app development industry developments are intriguing. Let’s look at the most anticipated mobile app development innovations that will be trendsetters in this industry. 

Popular Mobile App Development Trends in 2024- 

  • Artificial Intelligence (AI) and Machine Learning (ML)- 

Artificial intelligence has transformed the way how enterprises foster growth innovation, enhance productivity, and promote creativity. Certainly, 2024 will witness more AI-specified applications that will emphasize offering personalized user experience. This will include personalized AI-driven business solutions, region-specific AI models trained on data, analyzing customer preferences, cultural implications, etc. Moreover, mobile app designs will be tailored around images, speech, and editing to boost the mobile app development industry and business scope.

With time, the quality of the internet will make more companies build data-specific applications based on open-source ML models that will work for a broader vision of helping people with real-time information; this helps in enhanced productivity and cost efficiency. 

  • 5G Security-

People prefer better network connectivity and are shifting towards 5G networks, which enable fluent speed without any delay in data transmission. However, when the technology escalates, it becomes imperative to ensure data security. 5G security technologies help defend 5G infrastructure and devices from hacker attacks, data loss, financial fraud, and other scams that can happen to anyone digitally.  

  • Enhanced Security-

With the growing technology, cybercrime has become a significant issue. Nevertheless, as a primary concern and trust-losing factor, companies focus more on building mobile applications with improved and robust security. It will improve application security, quality, and brand reliability simultaneously. 

  • Instant applications- 

In 2024, mobile app development will also witness a trend of instant applications. These applications will allow users to instantly access the data or content of the application without installing it. Users will experience specific app functions conveniently without losing their space. However, for now, this feature is being supported by Android; however, in 2024 and the coming years, Android will improve the feasibility of instant applications, whereas iOS app development for instant applications will be a new addition to the mobile app development industry. 

  • Augmented Reality- 

Augmented reality has highly impacted the mobile app development industry. Majorly, they have gained hype through the gaming industry, and since then, the demand for more AR experience has escalated. Global brands like Apple, Google, Loreal, and many more are more focused on offering augmented reality experiences to their users. In 2024, AR will trend like the hype it has gained over time. 

  • Wearable App Integration- 

Wearable applications evolved as smart wearable gadgets came into existence. It started with the wristbands tracking heart rate. The fitness industry highly encouraged these applications, backed by several others, and stated them as extremely helpful.  In recent years, wearable applications have seen significant growth and are predicted to trend in 2024 with better features, improved functionality, and user experience incorporated with advanced technology. 

  • Micro Apps- 

Micro applications are precise versions of any application that primarily focus on a specific feature of any application without indulging in the expanded version or functionality of the application. Micro-applications are meant to cater to particular needs and are easy to use. Hence, people with specific requirements enjoy such versions over the augmented ones, and over time, micro-apps have become one of the preferred choices.

What’s More in the Mobile App Development Trend 2024? 

Tech is an extensive industry, and the trends are never-ending. The trends mentioned above need to be revised to evaluate the drastic changes the mobile app development industry will encounter in 2024. As per insights from McKinsey, the mobile development industry can contribute to the global economy USD 2.6 trillion annually, which might go up to 4.4 trillion. 

Several other expected trends might skyrocket the mobile development industry, specifically through the Android App development and iOS app development industries. Here are the names of some other expected innovations that are anticipated to trend in 2024. 

  • IoT App Integration- This technology is no new; however, mobile app developers will be incorporating this technology into mobile applications. It will enable people to monitor and control IoT devices using smartphones easily. 
  • Apps for Foldable Devices- The user demand in the market for mobile app development for foldable devices is rising. These devices give a broader screen experience and are easy to handle. Hence, mobile app design that caters to foldable devices and the needs of people using such devices will see a continuity trend in 2024. 
  • Beacon Technology- Have you ever wondered how some applications easily give you the best search results for your nearest location? It is bacon technology, a small Bluetooth that sends signals to your device to help you search nearby locations or places. It can be a majorly useful technology for businesses and users. Cross-platform application development based on beacon technology is expected to be in high demand this year. 
  • Chatbots- The Chatbot global market has grown significantly in recent years. The reliance of businesses and users to offer and acquire services shows that this market will continue to flourish in 2024 and the future. 
  • Multimodal Generative AI- Reliance on multimodal AI integrated with speech, images, and text that commits to relevant responses, helping boost diverse sectors, will endure gaining popularity in the future. 


Mobile app development is an ever-trending and transforming market. Most top mobile app development companies have already adopted these trends to help people search for the best and latest mobile app development services. They assure sustainability by incorporating updated trends and mobile app testing. Suppose you own a small business and are searching for services like mobile app design, mobile app development, or mobile app testing. In that case, you should connect with the best mobile app developers or the top mobile app development company in Noida or your nearest locations.


Frequently Ask Questions:-

1: What are the top mobile app development trends to watch out for in 2024?

In 2024, several key trends are expected to shape the mobile app development landscape:

  1. AI and Machine Learning Integration: More applications will leverage AI and ML for personalized experiences, predictive analytics, and advanced functionalities like voice recognition and image processing.
  2. 5G Technology: The widespread adoption of 5G will enable faster data transfer speeds, lower latency, and enhanced app performance, allowing for more complex and data-intensive applications.
  3. Augmented Reality (AR) and Virtual Reality (VR): AR and VR technologies will become more mainstream, especially in gaming, retail, and education, providing immersive and interactive user experiences.
2: How will these trends impact app development services offered by companies?

These trends will significantly influence the services provided by app development companies in several ways:

  1. Enhanced Capabilities: Companies must incorporate advanced technologies like AI, ML, AR, and VR into their service offerings to meet client demands for cutting-edge features.
  2. Skill Development: To effectively implement these trends, development teams will need to upskill and stay updated with the latest technological advancements.
  3. Infrastructure and Tools: To support the development of sophisticated applications, investment in new tools, frameworks, and infrastructure, such as 5G-compatible systems and AI/ML platforms, will be necessary.
3: What should businesses consider when choosing an app development company to stay ahead of 2024 trends?

When selecting an app development company to stay ahead of the 2024 trends, businesses should consider the following factors:

  1. Expertise in Emerging Technologies: Ensure the company has proven experience and expertise in integrating AI, ML, 5G, AR, and VR into mobile applications.
  2. Innovative Portfolio: Review the company’s portfolio for innovative projects, demonstrating their ability to stay ahead of industry trends and deliver cutting-edge solutions.
  3. Client Testimonials and Case Studies: Look for positive client feedback and detailed case studies highlighting the company’s success in implementing advanced technologies and delivering high-quality app development services.
  4. Collaborative Approach: Choose a company that emphasizes a collaborative approach, involving clients in the development process and adapting to their evolving needs and feedback.
  5. Scalability and Flexibility: The app development company should offer scalable solutions and be flexible enough to adapt to new emerging trends and technologies.
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Mariox Software

Mariox Software is a 360-degree digital marketing, web, and mobile app development company in India. We are a one-stop agency for all your digital marketing, Moblie App, and web development-related service needs. Our mission is to support you in achieving your company goals and building powerful brand value. We help your brand become more innovative and smarter.

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